Spotify is taking the video variations of a few of its podcasts to a different platform completely: Netflix. Beginning within the US in early 2026 (with extra markets and reveals to comply with), Netflix will begin providing sports activities, tradition, life-style and true crime podcasts that Spotify Studios and The Ringer produce.
9 sports activities podcasts will probably be accessible on the soar, together with The Invoice Simmons Podcast, The Zach Lowe Present, Fairway Rollin’ and The Ringer’s F1, fantasy soccer, NFL and NBA reveals. Different video podcasts which might be coming to Netflix embrace The Rewatchables, The Recipe Membership, Dissect, Conspiracy Theories and Serial Killers.
Netflix sees these podcasts as complementary to its present choices (The Ringer F1 Present, for example, will sit neatly alongside Drive to Survive). In fact, for Spotify, this can be a strategy to get extra eyeballs and eardrums on its authentic programming.
With TV viewing turning into a bigger priority for YouTube over the previous few years, this looks like a manner for Netflix to chew again within the battle for client consideration, given the prevalence of video podcasts on Google’s platform. Many individuals use streaming providers for background consolation sound, and turning to podcasts or talk-radio model codecs (one thing Disney+ additionally affords with The Wealthy Eisen Present on weekdays) could also be a manner for them to try this after pulling the plug on cable and broadcast TV.
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